September 15, 2006, Newsletter Issue #33: Be A Pro

Tip of the Week

Becoming a professional snowboarder is all about exposure. There are different levels of sponsorship, and you can enter at any level and rise at any speed. Amateur / regional sponsored snowboarders are expected to ride their local area and compete. They may receive one board, a pair of boots, and clothing for free. Pro-am snowboarders perform for photographers or film-makers looking for new talent. These pro-am riders, between amateur and pro may receive a couple boards, a discounted season pass and opportunity to make incentives if they get photos or video coverage. The established pro travels several times a year to perform. They are recognized by name, have a distinct style and role, get consistent print and video coverage, and receive a salary plus travel expenses and total product lines. The super pros make a living snowboarding. These are the athletes who have one or more signature model pro snowboards, videos, magazines, spend the year traveling, gain endorsements and royalties all the time.

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